Where the Diving World Does Business

For 50 years, DEMA Show has been the place where the global diving, travel, and watersports industry comes to do business.

Connect with qualified buyers, decision-makers, and industry leaders — and generate a year’s worth of sales in just four days.

The Show Floor is already filling quickly. Explore the floor to secure your space and be part of the industry’s most important annual gathering.


 

  • DEMA Show 2026
  • DEMA Show 2026
  • DEMA Show 2026
  • DEMA Show 2026
  • DEMA Show
  • DEMA Show
81%
of 2025 exhibitors secured space for DEMA Show 2026.
95%
of attendees influence purchasing decisions.
70%
of attendees purchased onsite, with 88% planning to purchase within 12 months.

DEMA Show Brings the Buyers

DEMA Show brings in buyers from over 60 countries, all ready to do business with you! Attendees include:

  • Boat/Liveaboard Operators
  • Commercial Divers
  • Dive Instructors, Divemasters/Cons & Training Organizations
  • Dive Photographers/Videographers
  • Dive Resort Operators
  • Dive-Related Government/Military
  • Educational Institutions
  • International Distributors
  • Manufacturer’s Representatives
  • Non-Profit & Environmental Organizations
  • Public Safety Divers/Rescue Divers
  • Retailers
  • Travel Agents, Professionals, Wholesalers & Associations
  • and more!
  • Exhibit at DEMA Show 2026
  • Exhibit at DEMA Show 2026
  • Exhibit at DEMA Show 2026

Who Exhibits at DEMA Show

If you provide products or services for the diving, travel and action water sports industry, DEMA Show is your best opportunity to connect with qualified buyers. Exhibitors showcase an array of products and services, including but not limited to:
 

  • Accessories
  • Air & Gas Testing
  • Air Station Equipment & Supplies
  • Apparel & Footwear
  • Bags, Back Packs, Harnesses & Carrying Devices
  • Boats, Inflatables & Marine Supplies
  • Books & Periodicals
  • Business-to-Business Services
  • Certifying & Training Agencies
  • Computers & Diving Software
  • Cylinders & Valves
  • Dive Boats (Liveaboards)
  • Dive Boat Excursions (Day Trips)
  • Educational Products
  • Environmental Organizations
  • Fine Art
  • Fins
  • Flotation and Buoyancy Devices
  • Gifts, Jewelry & Novelties
  • Instruments & Gauges
  • Knives & Spearguns
  • Lights
  • Masks & Goggles
  • Merchandising, Point-of-Purchase Displays
  • Metal Detectors
  • Mooring Buoys, Materials & Equipment
  • Navigation Systems
  • Paddlesports Equipment
  • Photography Equipment
  • Rebreathers
  • Regulators & Breathing Apparatus
  • Retailing Aides 
  • Safety & Rescue Products
  • Snorkels
  • Suits (Wet, Dry, Thermal Exposure)
  • Suncare Products
  • Sunglasses
  • Swimwear
  • Travel Destinations
  • Travel Planning
  • Underwater Communications
  • Underwater Vehicles
  • Video Equipment
  • Watches/Accessories
  • Watersports (Non-Diving) Equipment
  • Weight Systems & Weights
  • Wreck Diving

 

2026 Exhibit Rates

2026 rates are provided below. Booth space is sold in 10'x10' (100 SF) increments. View the floor plan here (available space shown in blue).

Booth Rate

100 SF (10' x 10')

DEMA Members $23.95/SF ($2,395)
Non-Members $28.95/SF ($2,895)
Qualifying Non-Profit DEMA Members $7.95/SF ($795)

 

DEMA Members save $5 per SF off exhibit booth space. Learn more and become a DEMA member today to save!


 

Your Exhibit Booth Includes:

  • Exhibitor Badges: 3+ badges (based on square footage and membership)
  • Pipe and Drape 
  • Exhibitor Sign at Booth (standard)
  • Booth Carpet (standard)
  • Exhibitor Listing in DEMA Show Mobile App
  • Exhibitor Listing on DEMA Show Floor Map & Directory 
  • Exhibitor Listing on Printed Floor Map*
  • Space Selection Priority Points
  • DEMA Rewards Program Points
  • 2+ Preferred Buyer Passes (based on SF)

*Exhibit space must be reserved and paid in full by August 25, 2026 for inclusion in the printed floor map.

How to Exhibit

Step 1

View available booth space (shown in blue) and contact us to select your space.

Step 2

We'll work with you to reserve your space. Once complete, we'll send your booth agreement.

Step 3

Complete and return your booth agreement and submit payment to lock in your space.

Contact Us

For additional exhibit and sponsorship inquiries, custom options, or more information, reach out to contact our Exhibitor Services Team at sales@demashow.com or complete the Exhibit Space Request form below and we'll reach out to you!

Request Exhibit Space

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