To grow your bottom line as a retail dive center, you need to expand and diversify what you offer to keep up with the latest trends & appeal to a new or younger audience. Travel is a powerful tool and should be a highly profitable part of your business with the potential to surpass gear and class sales. Enhancing your diving packages with conservation experiences that work simultaneously for the environment and your bottom line is just one of the ways to achieve this. Join our round table that includes industry experts Chloe Harvey, Executive Director of Reef World Foundation, Dr. Alex Brylske, President of Ocean Education International and Cheryl Patterson, CEO of Deep Blue Adventures. You will hear from dive centers who are already running profitable and impactful conservation packages, explore how these could be replicated for your specific situation, and discuss potential risks and challenges to help you navigate the journey towards kick starting these in your dive center. Presented by Deep Blue Adventures, Dr. Alex Brylske, and Reef World Questions: Cheryl Patterson / cheryl@deepblueadventures.com / 419-464-9187.