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Selling Travel Through Education: A New Model for the 21st Century
Anyone paying attention knows that the dive travel market is changing, and today’s customers want more than just boat rides and reef dives. This session explores how Gen Z and Millennial values are transforming the industry, and how dive educators can adapt training to meet these expectations. Drawing on concepts from Dr. Brylske’s popular “Eco Pro” column in Scuba Diving Industry Magazine and supported by new market data, this seminar provides practical strategies for turning dive education into a more engaging—and more profitable—way to promote travel. Presented by Dr. Alex Brylske For questions: Cheryl Patterson / retailers@deepblueadventures.com / 419-464-9187
Sponsored by:
Deep Blue AdventuresWho Can Attend
Open to All
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