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From Shore to Store: 50 Touchpoints to Level Up Your Dive Business
Customers engage with dive businesses through dozens of physical and digital touchpoints, but many of these moments are often overlooked. This high-impact session guides dive shop owners, training centers, and travel operators through 50 specific touchpoints— — 25 digital and 25 physical— — that represent real opportunities to increase customer loyalty, drive bookings, and elevate the overall experience. From in-store signage and receipts to email campaigns and social media interactions, each touchpoint is a chance to reinforce brand identity and build meaningful engagement. Attendees will walk away with a practical, ready-to-use list of touchpoints and easy-to-implement ideas for improving them—most of which don’t require a large investment. Fast-paced and idea-packed, this session is designed for professionals who are ready to spot gaps, spark improvements, and take immediate action to strengthen their business.
Learning Objectives:
- Identify 50 physical and digital touchpoints that shape the dive customer experience
- Learn how to evaluate and improve underperforming or overlooked touchpoints
- Discover ways to turn small details into big loyalty wins
- Walk away with a complete list of touchpoints to implement
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