Welcome to The Diving Equipment & Marketing Association
DEMA, the Diving Equipment & Marketing Association, is an international, non-profit trade association with the mission of bringing businesses together to grow the diving industry worldwide. DEMA owns and produces DEMA Show, an annual trade-only event for businesses in the scuba diving, action watersports, and adventure/dive travel industries. Funds raised through membership revenue, DEMA Show, and sponsorships support programs that directly benefit the recreational diving industry. DEMA Show 2021 will take place November 16-19 at the Las Vegas Convention Center in Las Vegas, NV. For more information on DEMA and affiliated programs, visit DEMA.org or contact (858) 616-6408. Stay updated by following “DEMAOrg” on Facebook, Twitter, LinkedIn, Instagram, and YouTube.