for everyone and anyone who is passionate about the diving industry. Whether you’re a loyal attendee or this is your first DEMA Show, the Show is a MUST-attend event if you want to experience the latest industry trends and develop business and professional relationships in a face-to-face setting unlike any other.


275+ Education Sessions

26% of attendees are NEW to DEMA Show each year

85% of attendees come to DEMA Show to evaluate and demo new products

China Scuba Diving

Chaoyang District,  Beijing 
  • Booth: 2107

Get to know the fastest-growing market: Chinese scuba divers

China Scuba Diving was formally relaunched as DivingPlanet on January 1, 2019.

DivingPlanet潜水游世界 is a new media, wholesaler and equipment vendor. Our core business is rooted in China's most popular diving media: more than 150,000 daily subscribers to our WeChat channel. In 2018, we amassed 5.7 million views, placing us in the top 5 percent of ALL WeChat public accounts, not simply diving accounts.

For China, you need WeChat. WeChat is China's no.1 social media. Forget Facebook, Google, YouTube, Twitter or Instagram. Contact us instead.

To discuss cooperation or advertising, e-mail us: or

Founded in Beijing in 2014 by professional journalists Priscilla Jiao and Andrew McEwen, DivingPlanet is the most-read media among China divers who use their phones and tablets. We deliver a daily package of diverse articles to more than 180,000 loyal subscribers, twice as many as our nearest rival.

Over 70 percent of our readers reside in wealthy first-tier cities like Beijing, Shanghai, Guangzhou and Shenzhen. Most speak functional English.