for everyone and anyone who is passionate about the diving industry. Whether you’re a loyal attendee or this is your first DEMA Show, the Show is a MUST-attend event if you want to experience the latest industry trends and develop business and professional relationships in a face-to-face setting unlike any other.


275+ Education Sessions

26% of attendees are NEW to DEMA Show each year

85% of attendees come to DEMA Show to evaluate and demo new products

Shark Allies

Pacific Palisades,  CA 
United States
  • Booth: 312

Shark Allies is a non-profit organization dedicated to the protection and conservation of sharks and rays and the ocean realm they live in. ( Our campaigns create public engagement to fight the trade of shark fins, to raise awareness about and reduce consumption of shark products and to work with media to correct the negative image of sharks that is so often portrayed in the media. During DEMA 2019 our main focus this year will be to raise awareness and advocate for our #NoFinFL campaign - a call to action to end the trade of shark fins in Florida.

Shark Allies is a 501(c)(3) originally established in 2007 in Hawaii and now incorporated in California.