DEMA Show 2020 | November 4-7, 2020 | Ernest N. Morial Convention Center | New Orleans, LA


for everyone and anyone who is passionate about the diving industry. Whether you’re a loyal attendee or this is your first DEMA Show, the Show is a MUST-attend event if you want to experience the latest industry trends and develop business and professional relationships in a face-to-face setting unlike any other.


275+ Education Sessions

26% of attendees are NEW to DEMA Show each year

85% of attendees come to DEMA Show to evaluate and demo new products

Become a Sponsor

Ensure your company stands above the others at DEMA Show with our high-impact sponsorship opportunities. Whether your goal is to launch a new product, differentiate yourself from competitors, maximize brand awareness or simply attract more qualified prospects to your booth, each sponsorship delivers significant ROI by placing your brand in front of retail buyers, decision-makers, and influencers.

DEMA Show delivers a wide range of sponsorship packages for exhibitors of all sizes and budgets. All opportunities are sold on a first-come, first served basis.

Branding Opportunities  

Limited Availability, Call for details
Is your booth the busiest on the Show floor? It can be! Place your message on a banner inside the exhibit hall of the Orange County Convention Center with your booth number and drive traffic to your booth. Banner sizes and locations vary. *Contact DEMA Show Management for details and locations.

  • DEMA produces and installs the banner (sponsor provides artwork, exact location to be determined by DEMA Show Management)

Limited Availability, Call for details
Shine a light on your booth by featuring your message on glass windows near the Show floor escalators and exhibits. These eye-catching window graphics are a surefire way to drive attendees to your booth.

  • DEMA produces and installs the window graphic (sponsor provides artwork, exact location to be determined by DEMA Show Management)

Become the center of attention at the Show! Displaying your logo and company message on the side of the escalators inside the Orange County Convention Center is a guaranteed way to steed attendees to your booth.

  • DEMA produces and installs the clings (sponsor provides the artwork, exact location to be determined by DEMA Show Management)

Navigate DEMA Show attendees through the show floor and directly to your booth with custom, highly-visibly, colorful decals on the floor of the exhibit hall. Spotlighting your company name, logo and/or booth number provides an excellent way to maximize your booth traffic.

  • DEMA produces and installs the floor stickers (sponsor provides the artwork, exact location to be determined by DEMA Show Management)
  • Two (2) 3'x3' graphics at a predetermined location OR
  • One (1) 6'x6' graphic on the main vertical aisle of Show floor

Get noticed daily! These "indoor billboards" are sure to attract the eye of each participant as they walk through the registration area.

  • DEMA produces, installs, selects the exact location and dismantles panel (sponsor provides artwork to DEMA Show Management)

Limited Availability, Call for details
Prominently display your company logo! Hanging aisle signs throughout the exhibit hall will reinforce your brand and drive traffic to your booth as attendees navigate the Show floor – guaranteed impressions and can't miss branding to thousands of attendees.

  • DEMA produces and hangs the banners (sponsor provides logo and artwork, exact location to be determined by DEMA)

Be on every attendee's mind when you provide the bags for DEMA Show 2019. Each registered attendee gets a bag – and then takes it home full of important information that is shared with their colleagues. Bags will be printed with your company logo and the DEMA Show 2020 logo. They will be distributed at registration.

  • One (1) color logo recognition on the bags
  • DEMA will produce and distribute bags to all registered attendees
  • One (1) insert (supplied by sponsor) in the official attendee bag
    • Insert must be received no later than October 4, 2019 (subject to change)

Get your message in the bag! One promotional item of your choice will be inserted into every attendee bag. You can publicize an upcoming event, promote a new product, or draw traffic to your booth.

  • Provide one (1) insert in the official attendee bag
    • Maximum size 8.5"x11". Single- or double-sided
    • For product placement, call for specifications.
  • DEMA will stuff bags
  • Insert must be received no later than October 4, 2019 (subject to change)

Capture everyone's attention with high-impact 10' tall light boxes. Each fixture will feature a backlit panel of your advertising or marketing message in addition to your company's name and logo. Sponsor must provide artwork.

*Price includes panel production.

Have your logo displayed on a number of "Taxi Stand" locater stations placed near the main entrance of the convention center. This important resource will help attendees navigate their way to and from DEMA Show 2019. Your logo and brand will be highlighted on the directional fixture. *Sponsor to supply artwork to DEMA Show Management.

As the exclusive sponsor of the New Product Showcase, you will announce to the entire industry that you are an innovator. DEMA Show media focuses their attention on new products featured at the show. Maximize your engagement by sponsoring this exciting show feature! The New Product Showcase is located along the main aisle and will be a focal point for attendees.

  • Recognition wherever the New Product Showcase is promoted
  • Logo placed on the header or bottom of cylinder wrap
  • One (1) prominent kiosk to showcase your products
  • Product image and description on the New Product Showcase promotion page on the official Show website

Print, Web & Digital Opportunities

Using Bluetooth LE technology, the iBeacon sponsorship incorporates beacon zones to provide attendees with a comprehensive view of organizations in their vicinity, inspiring more meaningful connections. The beacons can provide useful event messages base on location, show your company message to nearby attendees, offer limited specials, and more.

Limited Availability, Call for details
Technology is right at everyone's fingertips. Associate your company with the DEMA Show 2019 mobile app. Your logo will appear on the tool that attendees use before, during, and after the Show. The app's powerful search engine, planning tools, and interactive maps make it easy for buyers to learn about your company and your products. Your company logo will also be included in all promotion and signage regarding the mobile app.

  • Company logo appears whenever the app is accessed (sponsor to provide logo)

Limited Availability
Display your banner ad to thousands of dive professionals who search the DEMA Show website. Attendees, exhibitors, and the media scour the site for the latest news and information on the Show, including online registration, travel booking services, seminar descriptions, press releases, and exhibitor information. Your company's message can appear every day from now until the Show is over.

  • Web banner ad on the homepage of DEMA Show's 2019 website
  • Ad will be posted three (3) days after receipt of artwork and will appear until the show closes (artwork must be to specifications)
  • Ad specs: 250x250 high-resolution JPG, PNG, or TIF file
  • Location subject to change and ad may be placed on a rotation schedule

Call for details
Advertise in the industry's greatest resource – the official DEMA Show Guide & Business Directory (digital format). Your company will receive leads both at the Show and throughout the year! The deadline to reserve your ad space is Friday, August 30, 2019.

Limited Availability
Every attendee is required to visit the DEMA Show website to register. Place your company logo front and center of this highly engaged audience.

  • Company logo front and center on registration pages
  • Company name and logo included in the registration confirmation email
  • Company name and logo included in the official Badge Pick-Up Notice that every attendee receives and must show on-site in order to pick up their badge

Limited Availability
Reach the inboxes of your DEMA Show audience directly with a promotional e-blast sponsorship. Exact launch date to be approved by DEMA.

  • Company to provide HTML
  • DEMA to provide post-launch analytics upon request

Limit of five. Pre-event and post-event campaigns available
Generate more marketing exposure with impressions than your competitors at DEMA Show! Have your special offer or targeted message retargeted to current registrations outside of the DEMA Show website utilizing an ad retargeting campaign.

  • Sponsor to provide banner ads (specifications and recommendations to be provided)
  • DEMA to provide post-campaign analytics upon request

Customized Sponsorship Packages

Let us create the perfect sponsorship package to ensure your DEMA Show 2019 experience is a huge success! Your customized bundle will align with your sales goals through exclusive opportunities and innovative branding ideas. Call us today to discuss your needs!

Sponsorship Brochure

Ensure you choose the right sponsorship investment for you. Browse our the brochure for everything you need to know about our sponsorship opportunities.

View the Brochure

>>Sponsorship Contract

>>Upgrade Your Online Exhibitor Listing

Interested in Sponsoring?

Contact Us:

Christine von Steiger
Exhibit Space and Sponsorship Sales
Phone: 1-703-706-8252