JUSTIFY YOUR ATTENDANCE

You recognize the value of attending DEMA Show, but how do you communicate that to management? We encourage you to review the materials in this section to gain a greater understanding of DEMA Show and how to communicate the value it can provide when attempting to gain attendance approval from your manager.

On this page we have provided several helpful tips and documents for you to demonstrate why DEMA Show is an outstanding investment.


Write a letter to management.

Write a letter/email to your supervisor to validate your reasons for wanting to attend DEMA Show 2016. Download a customizable letter to management here.

Be money conscious.

In today’s challenging market, it’s important to save money where you can. Plus, the lower your expected expenses are, the higher the chance your trip to DEMA Show will be approved by management.

Book your room in DEMA hotel block  for a specially-negotiated rate. Reservations can be made during the online registration process through the DEMA Show Official Housing Provider. Book your Las Vegas hotel rooms now.

Attend as many seminars as you can.

Power up your knowledge by attending DEMA-Sponsored Education on state of the industry and money-saving topics for your business and Exhibitor-Sponsored Seminars designed to advance your career. Learn about the latest innovations that will help you and your organization operate more efficiently.

Interact with your dive industry peers.

Connect face-to-face and network with more than 9,000 credentialed experts from every aspect of the diving, action watersports and travel professions. Collect business cards and follow up with them within a week of returning to the office.

Create a trip report after DEMA Show.

Once your manager sees all the new business contacts you have made, how much you have learned and how it can be applied in your company, they will be more likely to send you to DEMA Show again. They may even join you at the next DEMA Show!  Download a sample trip report here.

Share your knowledge with your coworkers.

Bring your DEMA Show materials back to the office to share with your coworkers. For example, the DEMA Show Guide and Business Directory is extremely valuable as it includes information on the 600+ global exhibitors and even allows you to search by product category. Also, offer to do a brief presentation at a future staff meeting to let everyone know what you’ve learned.